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Thursday, December 10, 2009

The Most Popular Selling Classified Ad Item

The most popular selling classified ad item is cell phones.

Of 810 phones that were sold over a month long analysis, out of a total of 4,827 for sale,  here is the breakdown of the reason given for selling:
  • 26% Upgrading to better phone
  • 13% Need money
  • 12% Unlocked resale service
  • 12% Switch to different service
  • 05% Got as a unwanted gift
  • 03% Damaged
  • 02% Downgraded
  • 27% No reason given / Other
These statistics suggest an business opportunity in the secondary cell phone market.

Start-up Business Idea
An enterprising person could buy cell phones from people upgrading their phones at the store and then resell them on a classified ad site.

The data for this analysis was taken from http://www.nearbyitems.com/ over the period of Nov 1, 2009 to Dec 1, 2009.

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